Prado is an ecofriendly Crossover version for family use, designed for the first car design workshop, organized SudamericadesignLab and directed by DI Gustavo Fosco (former design director for high range vehicles of Renault France) . The aesthetical concept gives form to an eclectical and friendly mono volume that respects the environment and is configurable for a family use. Its tailgate works as a support for interactive information, replacing the traditional stickers that cars are currently using by a virtual display, which gives useful and changing information to other cars. The pictograms shine through the window by led technology and can be controlled by the driver.

Related services / Idea and concept development / Conceptual design / Product design and human factors / Interface design

Interplanter


2008
Argentine
Client
PMV / PLA